Cystic Fibrosis Foundation
“Take Great Strides to Help Us Cure Cystic Fibrosis” Campaign
Program Description:
The Cystic Fibrosis Foundation (CFF) would appreciate your station or network’s participation in airing its recently produced video PSAs. The PSAs are designed to bring awareness to cystic fibrosis and promote upcoming Great Strides walks in your area.
Cystic fibrosis (CF) is a life-threatening, genetic disease that ravages the lungs and digestive system and limits the ability to breathe. For more than 30 years, the CF Foundation’s national fundraiser, Great Strides, has supported the Foundation’s mission to cure CF. Great Strides provides a fantastic opportunity for family, friends, students, and colleagues to come together and make a difference in the lives of people with CF. The event harnesses the power of people with a shared vision and encourages collaboration, team building, and leadership, as we collectively take steps to find a cure.
The CF Foundation PSAs end with a call-to-action to visit www.cff.org/greatstrides to learn more and sign up for a Great Strides walk.
Campaign Mission:
- Educate viewers about cystic fibrosis
- Support those with cystic fibrosis
- Direct viewers to visit www.cff.org/greatstrides to register for a Great Strides walk and/or donate to a walker
