Program Description

The American Diabetes Association® (ADA) would appreciate your support in airing its recently produced TV public service announcements (PSAs). These PSAs were created to inspire and empower viewers to join the ADA in the fight to end diabetes.

For 85 years, the ADA has been leading the charge against diabetes — funding lifesaving research, advocating for those affected, and providing resources that help millions live healthier lives. Yet, the work is far from done. Today, one in ten Americans has diabetes, and nearly 3,300 more are diagnosed each day.

These new PSAs celebrate the perseverance of those impacted by diabetes and remind us that “winning” means never giving up — getting back up and doing the work every day because it matters. With support from people across the country, the ADA can continue to help children and families thrive and advance research toward a world without diabetes.

Campaign Mission