Connecting Kids to Coverage National Campaign – Peace of Mind (“InsureKidsNow.gov”)

The Centers for Medicare & Medicaid Services (CMS) would appreciate your support in airing its “For All Life’s Moments” :30 second public service announcements (PSAs). The PSAs were produced as part of the Connecting Kids to Coverage National Campaign. The Connecting Kids to Coverage National Campaign reaches out to families with children and teens eligible for Medicaid and the Children’s Health Insurance Program (CHIP) to:

  • Raise awareness about free and low-cost health coverage available under these programs for kids, teens, pregnant/postpartum individuals, and their families;
  • Motivate parents and caregivers to enroll their children and teens in coverage and take advantage of coverage benefits like dental care, mental and behavioral health care, routine vaccines, and preventive and emergency care;
  • Remind enrolled families to renew their coverage annually and regularly review their benefits;
  • Encourage families to keep an eye on their mailboxes for information from their state Medicaid office about renewing their child’s coverage and return any forms received ASAP.

CMS would appreciate your support in airing the “For All Life’s Moments” PSAs to spread the word about Medicaid and CHIP and help low-income families in your community get and keep health care coverage.

HHS logo

2024 PSAs

Distribution/Usage Rights: The “For All Life’s Moments” spots are paid for by the U.S. Department of Health and Human Services. The usage rights to the below audio spots expire on March 14, 2025. These spots can be used in outreach, but only as produced by CMS.

English

Centers for Medicare & Medicaid Services (CMS) PSN TV

“For All Life’s Moments” :30 English PSA
PSA Codes and Dropbox File Downloads:
 
HD: PSNCMS01E30H
SD: PSNCMS01E30

Spanish

Centers for Medicare & Medicaid Services (CMS) PSN TV

“Para Todos los Momentos de la Vida ” :30 English PSA
PSA Codes and Dropbox File Downloads:
 
HD: PSNCMS01S30H
SD: PSNCMS01S30

Previously Released PSAs

Distribution/Usage Rights:  These particular audio spots below are EVERGREEN (no expiration date), have unlimited talent rights and can be used in outreach, but only as produced by CMS.

English

Centers for Medicare & Medicaid Services (CMS) PSN TV

Peace of Mind ” :15 English PSA
PSA Codes and Dropbox File Downloads:
 
HD: PSNCMS00E15H
SD: PSNCMS00E15

English

Centers for Medicare & Medicaid Services (CMS) PSN TV

Peace of Mind” :30 English PSA
PSA Codes and Dropbox File Downloads:
 
HD: PSNCMS00E30H
SD: PSNCMS00E30

Spanish

Centers for Medicare & Medicaid Services (CMS) PSN TV

Tranquilidad” :15 Spanish PSA
PSA Codes and Dropbox File Downloads:
 
HD: PSNCMS00S15H
SD: PSNCMS00S15

Spanish

Centers for Medicare & Medicaid Services (CMS) PSN TV

Tranquilidad” :30 Spanish PSA
PSA Codes and Dropbox File Downloads:
 
HD: PSNCMS00S30H
SD: PSNCMS00S30