The U.S. Department of Health and Human Services
SAMHSA
“Talk. They Hear You.”® Campaign
Program Description: The Substance Abuse and Mental Health Services Administration (SAMHSA), part of the U.S. Department of Health and Human Services (HHS), would appreciate your station or network’s participation in airing its “Talk. They Hear You.” (TTHY) underage drinking prevention PSAs. The 2023 campaign includes new PSAs titled This Life for Us and TTHY Mobile App & Screen4Success.
Campaign Mission:
- Increase awareness of the prevalence and risks of underage drinking and other substance use;
- Provide the knowledge, skills, and confidence to prevent underage drinking and other substance use;
- Encourage and increase actions to prevent underage drinking and other substance use.
