TV PSA – SETI Institute
“Discovering life in the universe” PSA Campaign
Program Description:
The SETI Institute, a nonprofit research and education organization, asks for your support in airing its recently produced video public service announcements (PSAs). The PSAs support the SETI Institute’s mission to lead humanity’s quest in understanding the origins and prevalence of life and intelligence in the universe.
It’s a critical time for Earth, humans, and space exploration. The SETI Institute has been around for close to 40 years, pioneering the most advanced sciences which were once seen as “science fiction.” Made famous by Carl Sagan’s movie, Contact (with Jodie Foster), the SETI Institute has become the foremost institution for searching for intelligent and technological life in the universe. The Institute was recently awarded the Planetary Protection Contract from NASA – protecting celestial bodies from contamination from terrestrial biology (like microbes) and protecting Earth from contamination from potential extraterrestrial biology.
The new TV PSAs feature Morgan Freeman, who lends his personality and energy to this important endeavor to expand people’s consciousness about space, our environment, and who we are. The PSAs end with a call-to-action to visit www.seti.org to learn more.
Campaign Mission
- Raise awareness about The SETI Institute’s work
- Expand people’s consciousness about life in the universe
- Provide a website with more information at www.seti.org